Summary Repositioning Review Analysis Rivkins Ebook PDF 6b447e6ad

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Summary: Repositioning: Review and Analysis of Trout and Rivkin’s Book PDF




by BusinessNews Publishing : Summary: Repositioning: Review and Analysis of Trout and Rivkin’s Book

ISBN : # | Date : 2014-11-12

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PDF-7800c | The must-read summary of Jack Trout and Steve Rivkin’s book: “Repositioning: Marketing in an Era of Competition, Change and Crisis”.This complete summary of the ideas from Jack Trout and Steve Rivkin’s book “Repositioning” shows how positioning is all about how you differentiate yourself in the mind of prospective customers – the process of creating mental links so whenever people think about yo… Summary: Repositioning: Review and Analysis of Trout and Rivkin’s Book


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